Subset

Every dataset contains more than one story.

Subset turns research, data and business information into experiences shaped around how people need to understand it.

See an example

WHOLE SUBSET STORY EVIDENCE

Information is richer than the formats we use to share it.

Research, data, interviews, feedback, documents and business metrics live across spreadsheets, decks, PDFs and dashboards. The work is connected. The experience rarely is.

ResearchDataInterviewsFeedbackDocumentsBusiness metrics

When information is fragmented, it becomes harder to understand, explore and connect.

One body of information. Different ways to experience it.

The same information can be shaped around its audience and purpose.

Executive Briefing

For senior leaders

Insights Report

For researchers and analysts

Market Opportunity

For strategy and commercial teams

Business Case

For decisions

Thought Leadership

For publishing a point of view

Subset starts with structured research data today. Qualitative research, documents, feedback and business information are next.

Every finding has a trail.

The information is beautiful, but the evidence is never hidden.

FindingEvidenceSource

Information, made to be experienced.

Explore the finding, change the view and keep the context and evidence in sight.

VIEW THE CHART FOR
ANSWER

Enterprise customers have the highest mean annual contract value at $200,779.06.

The mean annual contract value is heavily concentrated in Enterprise accounts. The next closest segment is Mid-Market at $47,228.87.

THE EVIDENCE
DATA
500 of 500 respondents
SOURCE
satisfaction_small_500.csv
METHOD
Mean annual contract value by customer segment

Annual contract value by segment

MEAN ACV

All respondents · n = 500 of 500

Built with early partners in research and insight teams.

See what your research becomes.

Open a live Subset experience. Explore its stories and trace every finding to the evidence.